Gather

Photography | Videography 

Challenge

Gather Federal Credit Union is a local credit union serving the community of Kaua’i and Ni’ihau and is the 9th largest credit union in the state of Hawaii. Gather needed to create an informational video campaign that would highlight updated information on safety measures as well as their Credit Union values and standards in lieu of Covid-19’s effects. This video campaign needed to feature the new banking services that were to be offered to Gather’s customers. 

    Solution

    Gather Federal Credit Union selected Jaxon Communications to create the content for this campaign. Jaxon Communications worked on creative conception, script editing, directing, video production and editing, and color grading to produce a high-quality video campaign that would play in every Gather Federal Credit branch.

    Results

    Jaxon Communications’ Hawaii videography team worked to produce a 3-minute video highlighting the way the bank has adapted in 2021 as well as a 60-second social media video sharing the value of Gather Federal Credit Union. 

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